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OPERATIONAL INFRASTRUCTURE

Your team grows.
Your operations
shouldn't break.

Wismify automates post-sale support and campaign management with AI, CRM, and custom workflows — so your team saves time, cuts costs, and scales without operational chaos.

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THE INFRASTRUCTURE

One architecture.
Multiple operational verticals.

Wismify is a modular operational infrastructure designed to manage complex business processes. State engine, rule-based automation, actionable metrics, API integrations and advanced roles — configured per vertical, not per project.

Wismify CX · Overview cx.wismify.com →
Good morning, team 👋
Overview · updated 2m ago
Search tickets…
Open tickets13of 84 total
Unread4need attention
Auto-resolved2162% of total
High urgency21 escalated
Urgent2
#1247 · maria.lopez@…
Order not received after 7 days
UrgentEscalated
#1242 · carlos.ruiz@…
Wrong size — order #4271
UrgentExchange
Unread4
#1251 · laura.gimenez@…
Shipping address change
Shipping3 unread
#1248 · paul.weber@…
Order #4319 status — tracking
Order2 unread
#1244 · sofia.rinaldi@…
Garment return
Return
Auto-resolved21
#1239 · anna.müller@…
Tracking query — order #4198
Auto-AI
#1236 · jeanne.dupont@…
Shipping confirmation received
Auto-AI
#1233 · marco.bianchi@…
Returns policy
Auto-AI
Ticket #4821 · Order refund CX
M
María López10:24

Hi, I placed an order 5 days ago and it still hasn't arrived. Tracking says it's been in transit for 3 days. I want a refund.

Wismify AI10:24 · autoIntent: refund

I've checked the tracking for your order #ES-8842. It's currently at the Madrid logistics hub. According to the carrier, estimated delivery is tomorrow before 2:00 PM.

If it doesn't arrive tomorrow, we'll process your refund automatically. Would you rather wait, or shall we handle it now?

M
María López10:26

OK, I'll wait until tomorrow. Thanks for the quick info.

SLA: 2min State → Waiting delivery Auto-refund rule: 24h
Unified inbox · Today CX
Pending 12
IG @laura_pn — size M of the black hoodie?
AI: 3 units in stock
WA +34 6XX · My order #4582 hasn't arrived
AI: tracking out for delivery
@ marina@gmail.com — I want to change my order size
Human escalation
FIG 1.1
New
→
In progress
→
Resolved
→
Closed
10:24 New → Assigned to Ana
10:24 In progress · AI auto-reply sent
10:31 Resolved · Customer confirmed

State engine

Every entity moves through configurable states with full traceability.

FIG 1.2
IF ticket.wait_time > 3h AND customer.tier = VIP
THEN escalate → supervisor
AND notify → #slack-urgent
IF campaign.deadline < 48h AND content.status = pending
THEN remind → creator + AM

Rule-based automation

Business rules trigger actions, routing and escalations automatically.

FIG 1.3
94.2% CSAT
2m 14s Avg. response
62% Auto-resolved

Actionable metrics

Real-time dashboards with operational KPIs that drive decisions.

FIG 1.4
Wismify
Shopify
Gmail
Slack
Instagram
TikTok
Stripe

API integrations

Connected to your existing tools — e-commerce, email, CRM, logistics.

FIG 1.5
AAdmin
Dashboard Tickets Settings Billing Users
SSupport agent
Dashboard Tickets Settings Billing Users
CClient portal
Dashboard Tickets Settings Billing Users

Roles & permissions

Granular access control for teams, clients and external collaborators.

UNIFIED INBOX

One panel.
Three channels.
Zero context lost.

Every message your customers send — wherever it comes from — lands in the same place, with the same AI, the same brand voice and the same Shopify context. No more "let me check WhatsApp" or "I'll forward it to email".

Email Gmail · Outlook

Native Gmail and Outlook integration. Your customer replies from any email client — your team answers from Wismify with all the Shopify context loaded automatically.

customer@gmail.com · 3min ago
"Where is my order #4582?"
AI replied with tracking · 8s
WhatsApp Cloud API

WhatsApp Business messages come in as tickets. The AI replies within the 24h window. Meta-approved templates for outside the window. Real-time shipping status.

+34 6XX · 24s
"hi, my package hasn't arrived"
AI: tracking out for delivery + ETA
Instagram Business Login

DMs and story replies come in as tickets. The AI answers in your brand voice with Shopify catalog data. Captures leads from your bio link with 1-click OAuth.

@laura_pn · 6s ago
"any size M left of the black hoodie?"
AI: 3 units in stock · link sent
The same AI on all 3 channels. Your customer asks the same thing on email, WhatsApp or Instagram — and gets the same answer, consistent with your brand, real Shopify data and the same treatment. No different agents contradicting each other.
< 10s
First reply
65%
Auto-resolved
24/7
Coverage
THE AI ENGINE

An AI that reads,
understands and decides
like your best agent.

Not a chatbot. Not a "FAQ-only" gimmick. A full pipeline that classifies intent, fetches context from Shopify and your conversation history, applies your brand voice, and decides whether to answer, escalate or ask for clarification — every single message.

1 Receive

Message arrives from Email, WhatsApp or Instagram via webhook.

webhook.received
2 Classify

AI extracts intent, urgency, sentiment, type. Detects order numbers automatically.

reembolso alta enfadado
3 Decide

Auto-resolve, ask for clarification or escalate to human — based on confidence and your rules.

confidence ≥ 85%
Context engine — what the AI sees before responding
Shopify
Customer's order history, current order status, products viewed, refund/return policy, tracking from carrier API.
History
Previous tickets from this customer (any channel), past resolutions, prior sentiment, complaints, satisfaction signals.
Brand voice
Tone, vocabulary, prohibited phrases, example conversations, sector, FAQs, custom rules — all configured in Settings.
Policies
Returns, shipping, payment, exchanges — imported from Shopify or uploaded as documents (PDF, DOCX).
Auto-resolve
Confidence ≥ 85%. Reply sent directly, ticket marked resolved, agent never needs to look at it.
~ 65% of inbound tickets
Ask for clarification
Need more info to decide. AI asks a clarifying question (size, order number, etc.) and waits.
~ 15% of inbound tickets
Escalate
Sensitive case: refund, complaint, defective product. Routed to human with full briefing pre-attached.
~ 20% of inbound tickets
ENTERPRISE

Custom development for every Enterprise account

We're a company of developers and business-systems builders: on Enterprise we build automations and custom development for your account — removing the internal processes that create noise and connecting the tools you already use.

Request a live demo

See how Wismify adapts to your real operations, workflows and teams — one modular infrastructure for your entire business.